Group Head of Marketing
Own brand, strategy, and delivery in a pivotal 11‑month leadership role, guiding a talented team and shaping the future of a purpose-driven fintech.
· 11-Month Maternity Cover | Auckland
· Excellent benefits on offer
· Strategic leadership role
Big thinking. Bold leadership. Business that makes an impact.
If you’re a senior marketing leader who loves turning strategy into action, building brands people feel, and leading teams through moments that matter, this one’s for you.
Tax Traders is entering a pivotal phase of growth, and we’re looking for a Group Head of Marketing to step in for 11 months and lead our marketing function with confidence, clarity, and momentum. You’ll have real ownership, real influence, and the chance to leave a lasting impact across brand, client experience, and market performance.
The Opportunity
You’ll lead marketing across a multi-brand portfolio, shaping how we show up in market, how clients experience us end-to-end, and how marketing supports our three-year growth ambitions. You’ll guide a high-performing team, partner closely with agencies, and bring strategy to life through smart, well-executed campaigns.
What You’ll Own
Strategy & Brand Leadership
Set and deliver marketing, brand, and experience strategy aligned to our Three-Year Play.
Own brand execution and integrity across all brands and new product launches.
Shape a clear, compelling brand narrative and consistent client experience across every touchpoint.
Marketing Execution
Lead campaigns, content, PR/comms, digital, and events, from idea to impact.
Drive integrated, cross-channel campaigns that grow adoption, engagement, and brand strength.
Own the marketing calendar and ensure activity delivers measurable results.
People & Agency Leadership
Lead, mentor, and develop a talented marketing team.
Partner closely with agencies to deliver insight-led, on-brand, outcome-focused work.
Data, Insight & Impact
Use clientcustomer data and insights to prioritise effort, shape creative, and optimise channel mix.
Track brand health and performance metrics, sharing learnings clearly and honestly.
Manage spend with a sharp market-focused lens, maximising ROI.
Collaboration & Influence
Work across the business to support excellent client outcomes based on feedback.
Ensure all marketing assets, toolkits, and governance reflect our brand consistently.
About You
You’re a strategic thinker who isn’t afraid to roll up your sleeves. You balance big-picture vision with executional excellence, and you know how to bring people with you.
You’ll bring:
Proven senior marketing leadership experience, ideally across a multi-brand organisation.
Strong capability in brand leadership, campaign strategy, and cross-channel execution.
Commercial acumen and a data-driven mindset.
Confidence leading teams, agencies, and budgets.
Clear communication, sound judgement, and strong people leadership.
Bonus points if you have:
Deep experience in CX, product marketing, or client engagement.
A track record of campaigns that drive real behaviour change.
Why Tax Traders:
Because you’ll have real ownership, a seat at the table, and the freedom to do meaningful work. This is an opportunity to step into a senior leadership role, guide a strong team through an important chapter, all within a defined 11-month maternity cover.
Who We Are:
We’re not your typical fintech. We started at a kitchen table with a simple belief: that the benefits of the tax system should be available for everyone, and that business should be a force for good. With circa $4B under management, a national footprint, an award winning culture, and a brand entering its next growth phase, this is a rare chance to join a company with real scale and purpose.
If this sounds like somewhere you can thrive, and add value, don’t delay, apply now!
- Locations
- Auckland
- Remote status
- Hybrid
Auckland
Why work with Paragon? 💎
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True Partnerships, we're not about transactional relationships 🤝
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Proven success recruiting in the contact-centre industry 📞
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Solutions built for your business, not others
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Upholding the businesses and your candidates privacy 🔒
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We use technology to back our processes. Therefore full transparency is assured 🖥️📱💻
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We provide guidance to your hiring managers!
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A unique cost-model, we're not just about the big fee at the end 💰
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We have over 70 years of joint expertise to find you the best and hardest to entice talent across the globe
Partnering with Paragon
As a small business we’re agile and adaptable to meet the expectations of our clients, and our candidates.
Our ethics, honesty, transparency and hands-on approach means we’re always contactable, in tune with what our candidates and clients require and provide updates and advice, along the recruitment journey.
We are inclusive, love having fun and a laugh, we're inquisitive about you as a candidate, and your business as a client, so we ask loads of questions so we can help you as best as we can!
We don’t take ourselves too seriously but take finding your next dream job, as seriously as anything!
At the same time, we are very committed to attracting the best talent for your business, and ensuring your brand speaks volumes for potential employees to join your team.
Check out the candidate journey we take our candidates on, to be their best!
About Paragon Recruitment Ltd
What is a Paragon?
Paragon (n): A person or thing viewed as a model of excellence.
Imagine a 100-carat diamond, Invaluable. Precise. Flawless.
These are the values that drive Paragon. When it comes to recruitment, our mission is to find you that diamond in the rough.
Paragon represents Excellence in Recruitment & HR.
We take the hassle out of recruitment; Using a precise method that focuses on quality to deliver invaluable candidates for our clients.